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Home  »  News  »  News archive  »  'Get your face out there' winner of the IMA Awards 2007
'Get your face out there' winner of the IMA Awards 2007

In November 2006 we became the first organisation to launch a personalised Wink creator for Clean & Clear in partnership with Microsoft and Tribal DDB in England. In a period of just 3 months this tool has been used to create more than 200,000 Winks, and the success story is now continuing with no fewer than 2 awards!

The campaign 'Get your face our there' was developed for England's best-selling medical skin care brand Clean & Clear, and has pulled in 2 IMA Awards 2007 for 'Best Consumer Product and Service' and 'Best Use of Rich Media'!

The IMA Awards are organised to recognise and celebrate the most effective campaigns of marketing and advertising using the internet, mobile and interactive TV. This achievement is mainly focused on results. Other considerations, like creativity and innovation are important, but the business benefits makes the winner.

Concept
‘Get your face out there’ is primary focused on teen girls, and provides them an easy way of creating personalised Winks. This Wink creator offers a choice of 10 Winks in which they can upload their own photograph, change colours and even add text. Once the Wink has been created it is automatically installed in Windows Live™ Messenger.

Want to experience 'Get your face out there' yourself? Please visit: http://getyourfaceoutthere.technodesignip.com.

Do you want to be a winner next year with the help of a stunning personal expression campaign? Get in contact now!
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